Antiphrasis.
ph
-----Original Message-----
From: Horst Huber <hwhuber@fas.harvard.edu>
Reply-To: exlibris@library.berkeley.edu
Date: Mon, 19 Jul 2004 10:40:40 -0700 (PDT)
To: Multiple recipients of list <exlibris@library.berkeley.edu>
Subject: Words, words
Greetings:
Some time ago NPR interviewed two young women who were editing
publications that ferret out the latest trends by tracking the life-styles
of teens.
One question: What, exactly do you mean by cool? The respondent,
nonplussed at such ignorance: Well, of course, we mean what's hot!
There is a word for this, in the handbooks of rhetoric, that I don't
remember.
Cheers,
Horst Huber